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Awards

Grand Prix

Chosen by the judges from all the 2008 winning work and announced at the Dadi Awards on 31st October. 

Sponsored by:

Leeds Media

Award Scouting For Girls

Client: Epic Records

Company: Hyperlaunch

Weblink: www.scoutingforgirls.co.uk


Chairman's Award

Chosen by the Chairman as a piece of work which is their personal favourite and announced at the Dadi Awards on 31st October.

Sponsored by:

Marketing Leeds

Award Lining up for the fight against cancer

Client: Versus Cancer

Company: BJL

Weblink: www.versuscancer.org


Digital Agency of the Year

 

Sponsored by:

Holbeck Urban Village

Award Code Computerlove 2008

Client: Code Computerlove

Company: Code Computerlove


Dadi Individual of the Year

 

Award Gareth Edwards - Web Marketing Manager

Client: Bank of Scotland

Company: Bank of Scotland


Award Rory Paterson - Business Director

Client: MediaCom Edinburgh

Company: MediaCom Edinburgh


Creative of the Year

 

Award Kirstie Buchanan

Client: Reading Room

Company: Reading Room


Digital Media Buying Agency of the Year

 

Award Digital Media Planning

Client: All

Company: MediaCom


Best Student of the Year

Students can enter any category providing they base their entry on the given brief and rules.  All student entries will subsequently be considered for the Best Student of the Year award.  Student entries are free but entrants must give details of their course and tutor.

Award Bollington Arts Centre

Client: Bollington Arts Centre

Company: Student - Salford University

Weblink: www.emmaduckworth.com/bac


Best Public Sector Website or Campaign

May be for any public sector organisation, service or individual project.

Award Video Itinerary Builder

Client: VisitScotland

Company: Mediacom

Weblink: www.guardian-visitscotland.co.uk/


Best Not-For-Profit Website or Campaign

May be for work briefed and implemented for a Not-For-Profit organisation.  Please supply the registered charity number for the client within the accompanying report.

Award Lining up for the fight against cancer

Client: Versus Cancer

Company: BJL

Weblink: www.versuscancer.org/


Best In-House Website or Campaign

May be for any work produced to promote an agency's services or for a client company who produce their digital offering in-house.

Award "Ho Ho Ho Yellow Snow"

Client: Matmi

Company: MATMI

Weblink: www.matmi.com/games/yellowsnow/


Best Professional Services Website or Campaign

May be for legal, accountancy, training or other professional service.

Award From Good to Great

Client: GSPC

Company: Mercurytide

Weblink: www.gspc.co.uk


Best Recruitment Website or Campaign

May be for any recruitment platform, website or online campaign for recruitment agencies, recruitment consultancies, individual clients or media owners.

Award Aldi Area Manager Recruitment Website

Client: Aldi

Company: McCann Erickson Communication House

Weblink: www.aldirecruitment.co.uk/


Best News Website or Campaign

There are no nominations in this category.

Best FMCG Website or Campaign

May be for any fmcg brand company or individual product.

Award Ardbeg Corryvreckan

Client: The Glenmorangie Company

Company: Story

Weblink: www.ardbeg.com/chapter1


Best Travel/Leisure Website or Campaign

May be for any; company, event venue or for specific promotions or offers.

Award Video Itinerary Builder

Client: Visitscotland

Company: Mediacom

Weblink: www.guardian-visitscotland.co.uk/


Best Interactive, Entertainment Website or Campaign

May be for any site or campaign offering an interactive entertainment, game or licensed gaming.

Award www.donkeymail.co.uk

Client: Scottish Hydro Electric

Company: Story

Weblink: www.donkeymail.co.uk


Best Use of Visual Design

May be for a website design, film, animation or campaign branding

Award www.kitty-cooper.co.uk

Client: Kitty Cooper

Company: Fudge

Weblink: www.kitty-cooper.co.uk


Best Use of Organic Search (SEO)

Should demonstrate; strategy, traffic prior and post campaign and ranking

Award Rising up a treat!

Client: Dr Oetker SuperCook

Company: fuse8

Weblink: www.supercook.co.uk


Best Use of Paid Search (SEM)

Should demonstrate; strategy, traffic prior and post campaign and ranking

Award Hot Hotels

Client: Hilton

Company: bigmouthmedia


Best Digital Media Strategy

May be for any strategy developed for digital communication only.  For strategies which include traditional communicatoin please enter Best Integrated Media Campaign.

Should include the client brief and objective and demonstrate solutions provided and results.

 

Award Curious Digital

Client: Salford University

Company: Katapult ltd

Weblink: curious.salford.ac.uk


Best Digital Media Creative

Should demonstrate innovation and creative use of media, media space and rich media and the impact this had on the campaign and the client's results.

Best Email Strategy

May be for any response email campaign or branding email campaign.

 

Award HMV 'GET CLOSER

Client: HMV.COM

Company: Code Computerlove

Weblink: HMV.CO.UK


Best Email Creative

 Should demonstrate outstanding creativity in an email campaign.

Award Coincidence

Client: Grolsch

Company: Blonde

Weblink: www.grolsch.co.uk/coincidence


Best Use of Electronic PR

May be for any pr campaign delivered digitally across two mediums, e.g. website, email, advertising

Award Scouting For Girls - Digital PR Strategy

Client: Epic Records

Company: Hyperlaunch

Weblink: www.scoutingforgirls.co.uk/


Best Mobile Campaign

Should demonstrate effectiveness including sales/traffic report prior and post campaign on response mechanism.

Award LeedsCast

Client: City Centre Leeds

Company: an agency called england

Weblink: www.leedscast.info


Best Campaign Which Became Viral

Should contain details within the report of the starting data, original end target, the final result and how the additional reach was achieved.

Award HUGGIES MOVIESTAR VIRAL DOUBLES NUMBER OF VISITORS TO SITE

Client: KIMBERLY CLARK CORPORATION - HUGGIES

Company: Code Computerlove

Weblink: www.huggiesclub.com/uk/moviestar


Best Use of Sponsorship

There are no nominations in this category.

Best Service from Host Provider

There are no nominations in this category.

Best Use of Technical Innovation

Should demonstrate how the technical innovation impacted on the client/consumer use and how this affected overall results.

Sponsored by:

Screen Yorkshire

Award .com fly with me

Client: Scottish Government and Highlands & Islands Airports Ltd

Company: civic

Weblink: www.airdiscountscheme.com


Award Discovering the Welsh Countryside has never been easier!

Client: Countryside Council for Wales

Company: Reading Room

Weblink: www.ccw.gov.uk


Best Integrated Media Campaign

Should demonstrate the use of a minimum of three types of media; two of which should be digital and of traditional marketing.

Award JOSBDONE.com - Tough B***D

Client: WPIF

Company: Good Digital

Weblink: josbdone07.josbdone.com/


Best Use of Social Marketing

Should demonstrate how the use of social networking sites impacted on the client reaching new target audiences or re-inforcing relationships with existing target audiences.

Best Podcast or Blog

Should demonstrate the reach of the podcast or blog, any interactivity and the effect on a campaign or brand.

Award first direct interactive - a little word in your ear

Client: first direct

Company: MadeByPi

Weblink: www.firstdirect.com/interactive