Categories
Grand Prix
Entries are automatically entered into this category.
Chosen by the judges from all the 2009 winning work and announced at
the Dadi Awards ceremony.
Chosen by the judges from all the 2009 winning work and announced at
the Dadi Awards ceremony.
Chairmans Award
Entries are automatically entered into this category.
It is chosen by the Chairman, Phil Jones, as his personal favourite and announced at the Dadi Awards ceremony.
It is chosen by the Chairman, Phil Jones, as his personal favourite and announced at the Dadi Awards ceremony.
Dadi Individual of the Year
will be judged via an online poll. Can be any individual working in the digital field. E.g client, innovative managing director, account handler, technical etc.
Creative Individual/ Creative Team of the Year
Please send in a portfolio of work to be judged. URL Links and Jpeg Images.
Digital Media Buying Agency of the Year
will be judged by an online poll of clients. To ensure your clients are polled, email 10 client contact details to katy.thomson@carnyx.com
Best Public Sector Website or Campaign
For any public sector organisation, service or individual project.
Best Not-for-Profit Website or Campaign.
For work briefed and implemented for a Not-For-Profit organisations. Please supply the registered charity number for the client within the accompanying report.
Best Professional Services Website or Campaign
May be for legal, training or other professional services.
Best In-house Website or Campaign
May be for any work produced to promote an agency's services or for a client company who produce their digital offering in-house.
Best News Website
May be for any news providing website or campaign. Any news website also featuring a job seekers function should isolate their statistics to reflect the news and features provision only. The job seeking function may be entered separately into Best Recruitment Website category.
Best Recruitment Website or Campaign
For any recruitment platform, website or online campaign for recruitment agencies, recruitment consultancies, individual clients or media owners.
Best Travel/Leisure Website or Campaign
For any; company, event or for specific promotions or offers.
Best Interactive Entertainment Website, Game or Campaign
For any site or campaign offering an interactive entertainment, game or licensed gaming.
Best Use of Organic Search (SEO)
Should demonstrate; strategy, traffic prior and post campaign and ranking
Best Use of Paid Search (SEM)
Should demonstrate; strategy, traffic prior and post campaign and ranking
Best Digital Media Strategy / Creative
For any strategy developed for digital communication only.
For strategies which include traditional communication please enter Best Integrated Media Campaign.
Should include the client brief and objective and demonstrate solutions provided and results.
For strategies which include traditional communication please enter Best Integrated Media Campaign.
Should include the client brief and objective and demonstrate solutions provided and results.
Best Email Strategy / Creative
For any response email campaign or branding email campaign. Should demonstrate outstanding creativity in an email campaign.
Best Use of Electronic PR
May be for any pr campaign delivered digitally across two mediums, e.g. website, email, advertising
Best Mobile Campaign
Should demonstrate effectiveness including sales/traffic report prior and post campaign on response mechanism.
Best Campaign which became viral
Should contain details within the report of the starting data, original end target, the final result and how the additional reach was achieved.
Best Service from a Host Provider
should demonstrate; customer base client type and quantity, growth within the last year and communication response levels.
Best Use of Technical Innovation
Should demonstrate how the technical innovation impacted on the client/consumer use and how this affected overall results.
Best Integrated Media Campaign
Should demonstrate the use of a minimum of three types of media; two of which should be digital and of traditional marketing
