Managing Director
Accenture Interactive

Mark Leads Accenture Interactive’s global Digital Customer Services Offering, helping clients create remarkable service experiences that build brand value and customer advocacy. Accenture Interactive was recently recognised by AdAge as the largest digital agency network in the world, acquiring world class businesses such as Fjord and Karmarama. He focuses on shaping the digital customer strategies for both the Utilities and Fuels Retail businesses in the UK and Internationally.

Mark was recently appointed Chair of the Digital Panel for the Institute of Apprenticeships, Mark leads the panel that sets all digital apprenticeship standards in the UK and the soon to be introduced T-levels. Recognised as one of the 3 most influential ‘Digerati’ by the Drum in 2017 and is delighted to be a return judge for prestigious DADI Awards.

Mark joined from Precedent, one of the UK’s and Australia’s top digital strategy, design and build agencies.  As Global Commercial Director he helped grow the business from start-up to 120 specialists over 7 global studios. Over 15 years, Mark acted as the volunteer and leader for London’s Forward Incident Team – providing emergency medical response to volatile environments, public disorder and major incidents in London, and managed medical cover at major London events. He is a trained expedition medic and has put these skills into action in the Bolivian jungle and Andean mountains.

'Our industry is evolving at a blistering pace and there is nothing more inspiring than having the opportunity to pause and reflect on the brilliance of the work of the best digital talent from across the UK. You cannot help to learn a great deal, and be proud of how rapidly our industry is assimilating new capabilities and turning them into real value for our clients and end consumers.'

Judging panel

Phil Jones - Chairman

Founder & Organiser
Podge Events

Richard Ayers

Seven League

Benjamin Blanco

Head of Sport & Entertainment Marketing
Samsung Electronics UK

Adam Boita

Head of Marketing
Pernod Ricard UK

Lisa de Bonis

Executive Digital Director
Havas Media

Arjoon Bose

Marketing Head-Häagen-Dazs and Snacking(UK& Northern Europe)
General Mills

Guillaume Buat-Menard

Chief Technology Officer

Matthew Candy

Vice President, UKI & Europe Leader
IBM Interactive Experience

Trevor Chambers

Founder and Creative Partner
Fear No Space

Kate Dale

Head of Brand and Digital Strategy
Sport England

Neil Davis

Managing Director UK & Europe

Jon Dobinson


Alastair Duncan

Chief Strategy Officer
Splash Worldwide

Liane Grimshaw

Founder & Managing Director

Keith Gulliver

Marketing Communications Director
Post Office

Flo Heiss

Studio of Art & Commerce

Bo Hellberg

Executive Creative Director

Craig Hepburn

Global Vice President of Digital Marketing and Brand
TATA Communications

Andrew Holden

Global Digital Creative Director

Greg Jarrett

Head of UX
William Hill

James Keady

Head of Digital

Alan King

Executive Director, Head of Digital
Manning Gottlieb OMD

Claire Koryczan

Managing Partner

Candace Kuss

Director of Social Media
H+K Strategies

Joanna Manning-Cooper

Director of Digital, Marketing and Communications
Rugby Football Union

Andrew Marcus

Head of Communications
Museum of London

Peter Markey

Marketing Director

John Mathers

Director of Design
British Design Fund

Lee McGuffie

Digital & Content Strategy Director

Ash Mohd

Global Communications Manager

David Morris

Head of Marketing & PR - UK & IE
Bang & Olufsen

Jude Ower

Founder and CEO

Glynn Pegler

CEO, Culture Group
The Culture Group

Adam Powers

Chief Experience Officer

Lauren Rayner

Head of Digital
Battersea Dogs & Cats Home

Cheyney Robinson

Chief Experience Officer, EMEA and APAC

Kate Ross

Founder and MD

Seb Royce


Mark Sherwin

Managing Director
Accenture Interactive

Ross Sleight

Chief Strategy Officer

David Smith

Head of Marketing
RightNow Digital

Tiffany St James


Steven Swann

Creative Director

Lawrence Weber

Managing Partner Innovation

Lee Woodard

Global Chief Experience Officer
Crabtree & Evelyn