Digital & Sponsorship Consultant For The Sports Industry

Charlie has had “proper” jobs with Reuters (everything from selling content into Dot.coms in 2000 in Silicon Valley to making Goldman Sachs’ trading floor in New York work), Nike (running strategic planning in the UK) and AEG (as Director of Digital across Europe). I then launched a startup which was all about creating “insider” content with athletes (I still maintain we were right, just about 10 years too early!). The last few years have been spent consulting with major sponsors (eg reviewing Vauxhall’s sponsorship strategy and developing Puma’s football marketing approach), helping some of the leading agencies (H&K, M&C Saatchi, We are Fearless) and advising on digital / content strategies for major sports organisations (eg The FA, Rugby Premiership, British Tennis).

He now spends most of his time working extensively with Venture Capital firms, accelerator programmes, high potential tech startups and major sports organisations to identify the best emerging technologies and bring them into the sports / entrainment and media industry - the rest is spent trying to convince his two young sons to support Wolves, whilst growing up in SW London and surrounded by Chelsea fans.

Judging panel

Phil Jones - Chairman

Founder & Organiser
Podge Events

Tom Head

Co-Founder & Director

Marcus Foley

Managing Director
This Is Tommy LTD

Kevin Dunckley

Chief Digital Innovation Officer
HH Global

Pj Jones

Mallard and Claret

Darren Whittingham

Founder & Group Chief Creative Officer
Start Design

Viktorija Grigorjevaite

Co-founder & Ad photographer
Sane Seven

Chris Brown

Global Head of Digital
M&C Saatchi PR

Charlie Greenwood

Digital & Sponsorship Consultant For The Sports Industry

Beverley Sullivan

Guidelines Manager

Mark Brayton

Marketing Director

Trevor Chambers

Founder and Creative Partner
Fear No Space

Mark Sherwin

Managing Director
Accenture Interactive

Wayne Deakin

Executive Creative EMEA

Kristal Ireland

Head of Ecommerce and Retail Technology
Virgin Trains East Coast

Dom Bailey

Strategic Director

Peter Markey

Marketing Director

Joanna Manning-Cooper

Director of Digital, Marketing and Communications
Rugby Football Union

Alex Bubb

Marketing and Sales Excellence
Canon Europe

Rebecca Brennan

Managing Director

Stephen Mai

Chief Content Officer
Boiler Room

Anna Rafferty

Global Director: Digital Marketing, Digital Studios
BBC Worldwide

Tom Burton

Head of Interactive
BBC Studios

Katy Howell

immediate future

Tom Foulkes

Marketing Director
Carter Jonas

Alastair Keeble

Director of Digital Marketing
Hakkasan Group

Alex Trickett

Alex Trickett Consultancy

Syd Nadim

Executive Chairman and Founder
Clock Limited

Thom Groot

Data & Digital Director
The AA

James Chorley

Group Creative Director

Paula Jago


Mike Flynn

Digital Marketing Entrepreneur

Sandra McDill

Global Digital Media

Paul Smernicki

Director of Digital
Universal Music UK

Kate Dale

Head of Brand and Digital Strategy
Sport England

Ross Sleight

Chief Strategy officer

Valerie Bounds

Head of Digital

Hannah Matthews

Managing Partner

Melissa Ditson

Executive Creative Director

Des Johnson

Global Marketing Director
Castrol/BP Lubricants

David Stanley

Marketing Director, UKI
Getty Images

Callum Reckless

Founder & Managing Director

Nikki Barton

Head of Digital Design
British Airways

Gion-Men Kruegel-Hanna

Group Creative Director