With a digital industry career spanning 20 years, Paula has held leadership roles in a range of digital practises including; eCommerce, Social, CRM, UX, SEM, Mobile, Comms, Media and Advanced Business Applications. 

Paula is driven by the 3 i’s; ideas, insight, and innovation, coming together to design and deliver digital solutions that solve real life problems - particularly in the Sustainability arena. A respected Industry Operations Specialist, a champion for technology enablement and accessibility for the greater good, combined with a passion for unfettered creative thinking, beautifully designed experiences, plus a fierce eye for pixel-perfection, Paula will bring a unique combination of creative, purpose, and business nous to this years awards judging process.

“I am delighted to be given the opportunity to serve as a judge for the 2018 DADI Awards and am looking forward to finding those gems that make the hair stand up on the back of my neck - my tried and tested validation that an idea is founded on pure brilliance”.


Judging panel

Phil Jones - Chairman

Founder & Organiser
Podge Events

Wayne Deakin

Executive Creative EMEA

Kristal Ireland

Head of Ecommerce and Retail Technology
Virgin Trains East Coast

Dom Bailey

Strategic Director

Peter Markey

Marketing Director

Joanna Manning-Cooper

Director of Digital, Marketing and Communications
Rugby Football Union

Alex Bubb

Marketing and Sales Excellence
Canon Europe

Rebecca Brennan

Managing Director

Stephen Mai

Chief Content Officer
Boiler Room

Anna Rafferty

Global Director: Digital Marketing, Digital Studios
BBC Worldwide

Tom Burton

Head of Interactive
BBC Studios

Katy Howell

immediate future

Tom Foulkes

Marketing Director
Carter Jonas

Alastair Keeble

Director of Digital Marketing
Hakkasan Group

Alex Trickett

Alex Trickett Consultancy

Syd Nadim

Executive Chairman and Founder
Clock Limited

Thom Groot

Data & Digital Director
The AA

James Chorley

Group Creative Director

Mike Flynn

Digital Marketing Entrepreneur

Sandra McDill

Global Digital Media

Paul Smernicki

Director of Digital
Universal Music UK

Kate Dale

Head of Brand and Digital Strategy
Sport England

Ross Sleight

Chief Strategy officer

Valerie Bounds

Head of Digital

Chris Ball

Global Head of Digital
Hogarth Worldwide

Hannah Matthews

Managing Partner

Melissa Ditson

Executive Creative Director

Des Johnson

Global Marketing Director
Castrol/BP Lubricants

David Stanley

Marketing Director, UKI
Getty Images

Callum Reckless

Founder & Managing Director

Nikki Barton

Head of Digital Design
British Airways

Gion-Men Kruegel-Hanna

Group Creative Director