Judges

Judging your work will be another fantastic panel of digital creatives, strategists and clients all who have extensive experience in the digital industry. Returning to chair the panel for 2013 is Phil Jones.

Below are our 12 agency judges and our 10 client side judges will be announced over the coming weeks.

Previous Years

2012 2011 2010 2009 2008 2007

Phil Jones - Judging Panel Chairman

2012 was a milestone year for Phil Jones who was in pretty good company when Inducted to the Digital Hall of Fame 2012

The digital world couldn’t be further away from his 5 year apprenticeship as a compositor and his founding of typography specialists APT, which he grew to 100 staff during the 80’s before selling the business to a top Ad Agency.

His digital world started when he joined one of his ex APT staff Trevor Chambers at Real Time Studio in 1991 and they grew a team of ten to around 100 becoming one of the leading digital agencies in the UK before merging with DM agency Evans Hunt Scott where Phil became Vice Chairman & Operations Director of ehs:realtime (now HavasEHS) with 300+ staff in multiple locations.

Amongst his digital highlights was a ten year relationship with www.Diesel.com, and creating the first website for Canon www.Canon.co.uk and the online launches of the new MINI, The first Premier League website, Sport England website and the launch of England Fans for the Football Association. Creating the identities for UK Sport and UK Athletics were also achieved during this period.

Phil retired from full-time work and formed Real Time Consultancy in 2004 through which he acts as an advisor and mentor for businesses in the creative, sports and digital space and enjoys organising annual lunches for the design, digital and sports communities, digitalpodge.co.uk, podgelunch.com and sportspodge.co.uk. And as a Mancunian he was proud to launch www.stodgepodge.com which takes place in Spring at Harvey Nichols Manchester.

www.philjones.co.uk

Gavin Marshall

Gavin is Head of Digital Enablement for SABMiller Europe which means that he is responsible for driving the commercial application of digital thinking across 10 European markets for one of the world’s largest brewers. The remit is a broad one and includes above market partnerships & tools, digital coaching & training, governance & compliance and direct digital consultancy.

Gavin joined SABMiller in January after two years at AAR where he led the digital consultancy practice advising brand owners on how to establish, build and get the maximum value from their business relationships with agencies.

Prior to AAR, Gavin was Group Business Director and Marketing Director for Agency Republic where he led client business that included the BBC, COI and Unilever picking up a collection of awards along the way.

Gavin has an unhealthy interest in food, drink and pop music – ideally served together – and describes himself as a doting father and lucky husband.

Michael Brunt

Splitting his time between London and New York, Michael works for The Economist Newspaper, as Senior Vice President, Head of Circulation, Americas and Global Head of Marketing for The Economist Digital, which gives him responsibility for The Economist's global social media strategy and a pivotal role in managing the migration from print to digital reading. Michael started working at The Economist in 2006 as Marketing Services Director. In 2007, he transferred to Hong Kong, where he worked as Group Marketing Director, Asia and then returned to London in 2009 to become Managing Director for Economist-branded businesses in Continental Europe. Directly before his current role, Michael worked for two years in 2010 and 2011 as Global Head of Marketing for the Economist Intelligence Unit (EIU), the world’s leading resource for economic and business research, forecasting and analysis.

Michael started his career in marketing in 1992, working agency-side for McCann Communications and then at EHS Brann in London as both Account Director and Account Planner on publishing, telecoms and financial services accounts. For two years from 2004, he ran his own direct marketing consultancy, working with clients in both London and New York.

Jamie Bullock

Director, Head of Marketing – Intermediaries, International & Direct, Barclays

Jamie Bullock is a Director and Head of Marketing for Intermediaries, International & Direct within the Wealth & Investment Management division of Barclays. Responsible for the full range of marketing, communication and digital activities through the direct and relationship managed channels, Jamie leads the marketing functions supporting the UK Direct (Barclays Stockbrokers, the UK’s largest execution-only broker), International Retail Banking, Intermediaries and Third Party Distribution. These businesses have a presence in the UK and internationally across 220 countries. Jamie also has overall responsibility for all digital marketing activities for Wealth & Investment Management.

Jamie joined Barclays in September 2010 as Head of Marketing, Third Party Distribution, and was appointed to his current role in April 2012.

Prior to Barclays, Jamie held a number of senior marketing roles in the investment management sector, including Gartmore Investment Management, where he spent nine years across several roles, including Head of Marketing, with responsibility for all marketing activities supporting the direct, retail and institutional channels globally.

Jamie has a MBA in Business Management & Finance and an Honours degree in Politics and International Relations.

Liz Sivell

Interactive Creative Director at Start JudgeGill

Bruce Bale

Bruce leads Facebook's marketing team for gaming in Europe, Middle East & Africa, working with multi-platform clients across the region in both real money and social gaming. He joined Facebook in October 2011, and previously led European operations for Lionside, a San Francisco-based social gaming company acquired by DeNA. Prior to Lionside Bruce spent 10 years in the sports industry, including roles at Leeds United, Deloitte, West Ham United and Viagogo. He currently lives in Dublin and is based at Facebook's EMEA headquarters.

Alasdair Scott

Alasdair is co-founder and Creative Director at The Bright Place, an agency dedicated to the design, build and delivery of applications and content to today’s popular mobile devices.

Clients include Cannes Lions, Google, Prof Brian Cox, Apple, Universal, General Motors, GlaxoSmithKline, O2, Boeing, Cartoon Network, Creative Review, BT, D&AD and Contagious.

Alasdair has been involved in interactive media since 1987. He advises a number of international industry bodies on the future of digital interactive content. Alasdair is a Fellow at the Royal Society for the Arts, has presented three television series for SkyTV about the creative use of technology and regularly comments on mobile content and marketing for publications, radio and television.

Natalie Gross, CEO, Amaze

As CEO of global digital marketing and technology agency Amaze, Natalie is responsible for defining and driving the strategic and commercial direction of the business.

Recruited in 1999 by digital visionary Roy Stringer, Natalie led the acquisition of Amaze by the Hasgrove Group in 2007, at which point she became Managing Partner. In October 2011 Natalie became CEO.

Now responsible for a team of over 200 people across Europe, Natalie works as Executive Sponsor or advisor to internal teams for a client portfolio that includes Coca-Cola Enterprises, Dyson, Lexus, Toyota, Coats Plc and The Co-operative Group.

Natalie drives the Amaze brand purpose – to inspire original thinking through a deeper understanding of technology and human behaviour. This is her passion and she leads research projects in this area, including a five-year study into today’s generation of digital natives, coined Amaze Generation.

She is a key voice in the industry, providing regular commentary on the future role of the digital agency, the industry’s challenge for skills and talent and delivering digital solutions globally.

Trevor Chambers

Group Creative Director, Cubo.

A digital and integrated creative director with 25 years of creative & digital experience, most of which have been at senior creative director/board director level. He has a diverse knowledge across brand design, advertising and direct marketing, and a specialist knowledge of digital as one of the pioneers back in 1994. Sector experience includes: fashion, luxury, retail, automotive, entertainment, telecoms & technology, sport, financial and working with the COI. I co-founded Real Time Interactive in the early nineties with Phil Jones which grew to be one of UK's top 10 digital agencies in 2000. With creative clients that included Diesel, Canon, The FA, PlayStation, Motorola and The Premier League. (And a significant amount of awards too).

And in his spare time you’ll find him dressed in black Lycra and pedaling up mountains thinking he’s some sort of Bradley Wiggins.

Jeremy Brook

Jeremy leads the development of HEINEKEN's media innovation and digital strategy.

He is responsible for the development of new and future ways of working, capabilities and creating new opportunities to drive the digital and media innovation agenda across paid, owned and earned, with state of the art media principles, processes and best practices across HEINEKEN’s global brands and local brands; and cascades these to markets with the support of global agency partners.

He and his team are responsible for:

- Creating and converting media innovation principles into the Heineken way of brand building.

- Developing global protocols and executional guidelines as well as identifing best practices in and out.

- Leading appointment of Global Partnerships within digital, social and media innovation

Jeremy is committed to brands in a digital age. He is passionately believes being creatively and commercially focused can be the same thing and believes it is the best way to embrace the challenges consumer marketing in a world where people are increasingly digital-native.

His experience of developing strategies and campaign solutions across a range of integrated marketing communications channels. As such his experience extends across communications channels having previously created integrated campaigns for brands such as Adidas, Lilly, Foxtel, Johnson & Johnson, Stella Artois, Saab, Atari, Nivea, Beck’s, Bombay Sapphire and MTV. He has worked across categories including FMCG, Alcohol, Financial, Media and Entertainment, Automotive, Luxury and travel, Online retail, Technology, Charity, Education, Building and Construction, Energy & Utilities and Sports Marketing.

His primary experience is from the UK, the Netherlands and Australia with experience of global roles working across all regions. He now resides in Amsterdam working across the 200+ brands that Heineken International is responsible.

Tori Winn

Creative Director at Iris Worldwide

Tiago Varandas

Interactive Art Director at Wieden & Kennedy, Amsterdam.

Tiago Varandas is an Interactive Art Director at Wieden+Kennedy Amsterdam, a truly global agency purpose-built to produce work that runs all over the world for clients including Heineken, Coca-Cola, Booking.com, Levi’s, GE, Nike, Electronic Arts, Intel, Carrera and ESPN.

In his decade-long career, Tiago proudly worked for agencies including HPP EuroRSCG, Fullsix, Doubleyou, Red Urban and 180|Riot Amsterdam.

Along the way his work has been honored in several festivals such as Cannes Cyber Lions, FWA, FWA Mobile, Awwwards, One Show Interactive and New York Festival. Tiago also frequently attends festivals such as OFFF, FITC and SXSW to feed his curious nature.

In his day-to-day life, Tiago rides a bike, judges Awwwards, observes human behavior while drinking a coffee and speaks 3 languages, while hearing a few more.

He can also be found dreaming about new things in www.littlenicethings.com

Rob Lawrence

Here There Everywhere

Tarek Nseir, CEO at TH_NK

Tarek Nseir is founder and CEO of TH_NK, a highly successful strategic digital agency with an impressive client list including Warner Bros, Disney, Audi, Blackberry and Virgin. TH_NK is also the agency that led the execution of Pottermore.

Tarek founded TH_NK in 2004 whilst still studying at University in Newcastle, employing just 3 members of staff. The company grew from strength to strength, and at the start of 2008, TH_NK opened an office in central London as a result of their continuous success in the digital sector.

Today, TH_NK is a Top 20 UK agency which employs over 100 people and the company has been named in the Deloitte Technology Fast 50 and ranked as a Top 100 agency by NMA. In addition, TH_NK were announced as the winners of the 2011 annual agency league table and reputation survey conducted by YouGov.

Tarek is also a board member at the British Interactive Media Association.

Felix Velarde

Managing Director at Underwired

Lindsay Herbert

Head of Digital at Precedent

Founder of Precedent’s digital marketing arm, Lindsay has been a strategist and digital specialist for nearly a decade.

Her work includes major digital and integrated projects with the NHS, the UK Intellectual Property Office, BlackRock, Parkinson's UK, Monash University, Crimestoppers, Cardiff University, and Sport Wales.

Also a regular speaker and panellist, Lindsay recently returned from presenting at the American Marketing Association Symposium for Higher Education in New Orleans where the THRIVE campaign she created for Cardiff University was showcased as a model of best marketing practice.

Prior to working at Precedent, Lindsay trained and worked as a journalist in Canada. She then transitioned into marketing, quickly focusing her work around the integration of digital into traditional practices. Her last project in Canada was leading the planning, creation and build of a multiplatform online presence and fully integrated campaign for a major travel destination region.

Craving a new challenge following the successful completion of the 3-year contract, she picked a UK destination on the map, packed her things and almost immediately upon arrival, started her path with Precedent.

Looking to the future, Lindsay is incredibly excited about Precedent’s continued growth here and overseas. She’s also just kicked off three major projects that will each be finishing Phase 1 by the time the DADI Awards take place, so do ask her how they’re going!

Ross Sleight

Chief Strategy Officer at Somo.

Respected throughout the digital industry for the breadth of his experience, his foresight and vision, and the quality of his strategic thinking, Ross is without doubt the Professor of Mobile!

He has over 20 years’ experience in digital media with 5 years focused on mobile. As Somo’s CSO, Ross advises global brands such as Red Bull, Audi and Universal Music on how to harness the potential of mobile technologies.

He was one of the founders of Virgin Games and has been called upon to advise 10 Downing Street and the Department for Culture, Media and Sport on interactive media development. He has created award-winning digital strategies for clients including Reuters, Sony, British Airways and The Independent. Ross has been a founding member of six digital businesses throughout the last 15 years.

Ross is an expert in consumer behaviour, mobile usage and changes in the market. He has been a judge in all the major creative and effectiveness awards in digital marketing and a frequent a keynote speaker at global industry conferences and events.

Jo Hill

Director, Global Interactive Marketing at IHG

Jo Hill was bitten by the digital bug after graduating and hasn't looked back. Following stints in publishing, retail, and property she joined IHG in 2006 to grow the online presence in EMEA for the company's hotel brands, which include Holiday Inn, Crowne Plaza and InterContinental (IHG operates 9 brands and is the world's largest hotel franchisor/manager/owner by number of rooms).

In 2011 Jo headed a project to set the blueprint for IHG's performance marketing activity, going on to lead the company's global interactive marketing strategy and programmes. This summer she will be starting a new chapter as a marketing strategy and organisation consultant, helping brands to make sure they're set up for digital success.

Jo is a travel nut, forward thinker, food lover and keen photographer so is especially happy exploring and snapping new places or sharing ideas and making plans over a good meal.

http://www.linkedin.com/in/emmajohill

Tiffany St James

Social Media Strategist & Speaker at Stimulation

Emma Perkins

Creative Director at Cheil Worldwide.Emma started in the industry over 15 years ago, after studying Design at Falmouth School of Art. Her first five years were spent working in Direct and the next five years she spent working on Integrated campaigns for agencies such as Bates 141 and CDP. In 2004 she joined the newly formed Saatchi and Saatchi X, the World’s first network dedicated to shopper marketing. As ECD of London Emma successfully steered the creative team to be the most awarded in the Saatchi & Saatchi X network, achieving agency of the year at the MAAs and recognition at award shows including ISP, D&AD and Cannes.

This year Emma joined Cheil Worldwide as Creative Director of Shopper with an aim to create innovative and unavoidably integrated ideas that move brands, move products and most importantly move people.

Throughout her career Emma has been actively involved in helping school children and college leavers with their career paths into the creative industry. She has run several workshops in Schools across London and has lectured in various colleges.

Outside of the Industry she has been working for her community as a committed green, setting up one of Londons first community recycling groups 15 years ago and was a consultant for Ken Livingston’s waste strategy for London. Emma was born and bred in West London where she now lives with her husband Guy, an ex suit turned Video Games marketer. They have two boys – Emmas most creative acts to date.