Judges

Phil Jones completed a 5 year apprenticeship as a hot-metal compositor in Manchester in the 1960s before moving to London in 1973 and setting up typography specialists APT, which he grew to over 100 staff before selling the business to an Ad Agency in 1990.

He became MD of Real Time Studio in 1991 (in the pre-digital era) and grew a team of ten to around 110
becoming one of the leading digital agencies in the UK before merging with DM agency EHS where he became Vice Chairman of ehsrealtime (now EHS Brann) with 400 staff in several locations.

Amongst the digital highlights was a ten year relationship with www.Diesel.com, and www.Canon.co.uk and the online launches for the new MINI, The Premier League, Sport England and the launch of England Fans for the Football Association.

E-Consultancy's Internet Decade event in 2004 recognised Phil as one of the top 100 digital influencers over the previous ten years. In 2006 Phil was nominated for a Lifetime Achievement award at the Net Imperative awards in London. And he is still at it in 2010 as Design Week had him alongside Prince Philip in their HOT 50 people contributing to the design world.

Having given up full time employment in January 2004. Phil formed Real Time Consultancy through which he acts as an advisor and consultant for creative businesses and organises annual lunches for the design, digital and sports community, digitalpodge, podgelunch.com and sportspodge

Adrian graduated from Sheffield Hallam University with a First Class Hons degree in Computer and Network Engineering where he was recognised for his outstanding achievement.

In 2003 Adrian went on to launch an online jewellery business making available one of the largest jewellery collections in the UK and the first online business to receive a loan from the Princes Trust.

In 2004 he also co-founded the development of the first adult shopping comparison engine making available over 100,000 products.

Adrian is currently the New Media Manger at Tottenham Hotspur Football Club, during in his time their he has been responsible for managing the delivery of the New redesigned TottenhamHotspur.com and the first use of digital media to launch the 2009/2010 first team kit at www.spurskit.com.

Adrian has previously also worked for companies including Capgemini and AIG.

Callan brings both Agency and Client side experience to his current role as Global Digital Brand Manager at Bacardi Global Brands.

Specifically, Callan is responsible for the development of global digital communication strategies for a portfolio of international brands, as well as the management of the Bacardi Global marketing infrastructure.

Callan's entrepreneurial approach and passion for all things digital has evolved since he was involved in a very embryonic new media industry in his native South Africa, where he attended the industry renowned AAA school of advertising, majoring in Brand Strategy Management and Integrated Marketing Communications.

After avoiding the 'real world' and office life by working for several of Africa's leading Film, Photography, and Experiential Events houses in the booming Cape Town production industry, Callan moved into digital marketing and advertising in Johannesburg at Elevation Africa, before relocating to London - which led him further down the digital rabbit hole - joining New Media Maze, Ministry of Sound Group, Holler Digital, and finally Bacardi Global Brands in 2009.

Based in London, when he does manage to step away from his laptop Callan enjoys Travel, Photography, Martial Arts, Music and DJ'ing - and still has dreams of producing that hit record, independent film, and/or running a Web Startup that will allow him to live on a yacht enjoying his deferred life plan

Rowan developed his leadership skills managing and expanding large supermarkets with a speciality of marketing to diverse target audiences in a single area. A career change presented him with a short stay in financial banking working in futures and options.

Rowan moved on to become a niche specialist Software Performance Test Consultant which he enjoyed for a number of years working on proprietary systems for many large clients, including Eurostar, Abbey National, MBNA, BskyB, T-Mobile, Homebase, and the Criminal Record Bureau.

Rowan moved further up the channel and into developing websites, not testing them. Utilising his background of project management with an emphasis on usability and functionality he ensures that many issues are solved at the development stage before reaching testing.

Rowan became a founding partner and MD of Naked Penguin Boy in 2001. The company focuses on creating engaging digital content across industries and has created a number of high profile websites and marketing campaigns for clients such as Paramount Pictures, DreamWorks, Harper Collins, Nickelodeon, Turner and Poker Stars.

Alastair runs the planning and business development teams at the digital creative agency Collective and is responsible for strategy, planning and conceptualisation. He has over 12 years experience in digital and has worked with a wealth of high profile clients including 2012, Adidas, Aliance & Leicester, Barilla, BBC, BMW, Carlsberg, CBBC, COI, Doritos, EA, Harper Collins, Honda, learndirect, Lloyds TSB, Microsoft, MSN, npower, Ordnance Survey, Sainsburys, Sega, Schroders, Virgin Mobile and the World Gold Council.

Alastair is also a published academic specialising in branding and self identity. He has papers in the European Journal of Marketing, Consumer Behaviour and the European Academy of Marketing.

Following the recent $100 Allianz win in which he was instrumental, Jon has been elevated to the post of Chief Digital Officer for Grey EMEA to lead that business globally. He began his career in traditional advertising, and then spent nine years exploring digital, before coming back above the line to take the post of Chief Creative Officer of Grey London. That experience makes him unique in the U.K. Previously he worked at Beattie McGuinness Bungay where he held the position of Head of Digital, before that he was Creative Director/Joint Managing Partner at Harrison Troughton Wunderman and Interactive chief at Publicis.

He has worked above, below, through the line and online on brands as diverse as Honda, Toshiba, Carling, adidas, Hewlett Packard, X-box, Microsoft, Land Rover, the DePaul Trust, Renault and the British Heart Foundation.

His work has travelled globally, and has won over 100 international awards for both creativity and effectiveness, including Cannes Lions (of which four are gold, three silver), D&AD, Creative Circle, BTAA, the Art Directors Club of New York, and a number of Grand Prix’s including the DMA, Precision Marketing and IMAA.

Creatively, he developed the first genuinely interactive TV ad ever broadcast, the first MPU in Europe, the first use of near-field mobile enabled posters in a national campaign, and the iPint, the world’s first native branded application for the iPhone, more popular on the App Store than FaceBook it has been downloaded more than six million times.

Chris started building websites at school instead of getting a proper job. He was employed by Jay Armitage in Leeds at the age of 18 doing all sorts from 3D building visualisations to print, web design and development. Jay now works for Chris, although he may disagree.

The two founded digital agency 'Emotion' in 1998 (later DS.Emotion) which developed a few eCommerce sites for clients such as BT. Deciding IT wasn’t their thing, Chris moved to London in 2002 to concentrate on the entertainment sector and looked at building a team there.

Three years later, Jay and Chris stole the digital department to create Ralph and base the company in London to work with most major UK & US broadcasters and film studios.

Winning some awards here and there including a BAFTA, the team has gone from strength to strength, with offices in London, LA and New York focusing on entertainment and re-defining online advertising. Yes, redefining.

Harvest Digital’s Creative Director, Rob is young, dynamic and improbably tall. He is a great team leader, and has helped us to identify and hire some fantastic talent into our Experience Team. Rob is that extremely rare creature, a creative who is very well organised – he is well-used to delivering complex projects on time and on budget without compromising creative standards.

Before Harvest
Rob's career started as a designer with the Daily Telegraph, where he worked across online advertising and web design. He then moved across to the agency side, where he picked up a string of awards for his work, including Best Retail Site, Best Airline Site and Best Financial Site.

Rob's ideal day...
Rob's hobby is racing classic cars, so his ideal day out would no doubt involve a sunny day on the race track, knee-deep in sump oil, trying to get an unwilling engine to spark into life.

Dennis has 20 years background in communication and creative direction in classic and digital media direction.
Currently he is Group Director of Digital Marketing and Communication and can take advantage of 15 years experience in developing marketing and communication strategies for fashion and luxury goods companies.
After 5 years in Diesel as New Media Director and Communication Manager, in 2000 he joins Dolce&Gabbana.

Dennis has been working over the years for a wide range of projects that go beyond the Internet and stretch into many areas.

From several award-winning websites, videogames and advergames (he made a great splash using for the first time fashion logos and product placement) to the direction and the creative direction of mobile apps, videos, print advertising and commercials; from social media strategies to the co-marketing projects (including SonyMusic, Microsoft, Nokia, MTV, Nintendo, Citroen, Vespa, Yoox, Vitaminic, Polygram, Adobe, Motorola, SonyEricsson, Samsung and Apple), he has always been able to find outstanding and creative solutions, that bring innovation into the world of fashion.

He establishes and directs the long term strategic goals for every Dolce&Gabbana project, taking the limits each time a bit forward.

Sam is a multi-disciplinary creative lead with over 11 years experience as a digital creative. In early 2008 Sam joined Clock as Creative Director and has helped grow the agency to it’s current standing.

Prior to arriving at Clock Sam was Creative Director of Fanbanta, formerly the largest Football Social Network in Europe.

In 1999 Sam helped set up digital agency Sportev. As Creative lead he was instrumental in establishing Sportev in the digital sports arena whilst attracting clients such as; BT, AOL, The Telegraph, AC Milan, EMI, Channel 4, and the RFU.

Sam has done the freelance rounds and worked for numerous agencies and clients including; M&C Saatchi, Gyro, Marks & Spencer, 19 Entertainment, AMD, and Channel 4.

Whilst his career is focused in digital Sam is passionate about all forms of creativity and for several years was one half of the acclaimed wallpaper company The Magnificent Chatwin Brothers.

Matthew heads up Start’s digital creative team. He has led work for Virgin Mobile, Virgin Media, Virgin Atlantic and Sony Playstation. Matthew’s impressive background includes advertising and direct marketing agencies where his clients included Mini, Volvo and British Gas. He has won several awards including Cannes Lions and was recently recognised for his work on The Directory, direct marketing’s bible of new creative work.

Julian Walker, formerly Steak Digital

Sophie Goldschmidt was named Senior Vice President for the NBA in Europe, Middle East and Africa in February 2010. In this role Goldschmidt oversees NBA operations in the region and manages four NBA country offices located in Madrid, Milan, Paris, and the league’s EMEA headquarters in London. She originally joined the NBA as Vice President of Marketing Partnerships and Business Development in February 2007 and was elevated to the position of Vice President and Managing Director for the NBA in EMEA in October 2008.

Goldschmidt joined the NBA after serving as Vice President of Marketing and Sponsorship for the WTA (Women’s Professional Tennis Association), where she developed and managed the tour’s marketing, including development of brand campaigns, player-marketing initiatives, sponsorship-activation programs and charitable cross-promotional activities.

Prior to working at the WTA, Goldschmidt was Tennis and Women’s Soccer Sports Marketing Manager at adidas. She enhanced exposure and brand awareness for soccer in the U.S. by developing marketing plans and overseeing adidas’ relationship with the WUSA organization, adidas female soccer professionals and U.S. Youth Soccer.

Goldschmidt is a graduate of Baylor University with a degree in International Business and Economics. She was born and resides in London, England.