- Early bird deadline:
- Official deadline:
- Nominations date:
- Awards Ceremony:
The DADIs (The Drum Awards for the Digital Industries) are open internationally to all agencies and brands who are producing exciting and innovative digital work. From apps to consumer products, use of search to social media, paid media and VR, the DADIs have been recognizing excellence for the past 12 years.
With The Drum’s support, these awards will be marketed and promoted to their followers giving entrants and sponsors access to their wide and captive audience.
We know how to celebrate excellence. We know how to throw a party. But more importantly, we know how to give great companies the recognition they deserve.
Picking up an award proves that all the hard work was worth it. It gives your team the energy to keep pushing boundaries and raising standards.
It's good to remind your clients why they work with you from time to time. Having the work you've done for them recognised by the industry is powerful stuff. Even more so if you bring them along to the awards night to pick up the trophy with you.
If you pick up awards, it also picks up the interest of new talent. You can expect smart people to be knocking at your door to see if you have a desk for them.
Good clients who are after good work keep an eye out for the good businesses who are winning awards. A few extra trophies can give you a real advantage when you're hunting for new business.
There's no better way of getting publicity than for being excellent. The Drum will cover all of the shortlisted work on thedrum.com. With over 1 million unique visitors and over 200,000 social followers, that’s no small deal. And we recommend that you use an award win for further PR opportunities too (but we don't need to tell the PR industry that!). If you achieve something this special, you really should make a noise about it.
Then, of course, there's the awards show. And our awards shows are legendary. They're a great opportunity to reward your staff, pamper your clients and let your hair down.
The cost to enter is £245 + vat for your first entry and £140 + vat for each additional entry.
Late fee: entries made after the deadline will be subject to a 10% late fee
PLEASE NOTE: You will only receive the 2nd entry rate discount if you enter all your submissions at once. Otherwise you will be charged the full amount each time. Leave your entries in your basket until you are sure they are all complete
Charities will receive a special 40% discount on entries.
Members of The Drum Network receive a 10% discount on entry
fees. For more information go to www.thedrum.com/network
The awards are open to digital agencies, creative agencies, media owners, in house teams or clients who work within the digital field and based anywhere in the world.
Your report should be no more than 1500 words. 250 words should be used for an executive summary and you must use the entry templates below.
Your report should cover: (different for agency/creative team - see template)
Executive Summary to summarise the key points in your report.
BACKGROUND TO PROJECT/CAMPAIGN
Brief description of project/campaign.
Provide details of the budget.
Brief and objectives, including any targets set. (e.g. costsaving, income generation, increasing brand awareness).
Strategy for achieving the above objectives (including details of marketing, PR etc).
Results including evidence of effectiveness prior and post campaign e.g. increase in sales/revenue/traffic/awareness etc. Please provide comparable before and after figures. Use exact figures rather than %.
Testimonials - are not essential but can help to improve your report
Please follow these steps to enter:
Once this process is complete your entry will go forward for judging.
Your Dadi entry must adhere to the rules below:
Regardless of budget, size of the project or scale of the resource, entries will be judged objectively in their own merit. It's a fair playing field for the large and small projects.
After the entry deadline, the judging panel will be given access to read your submission and view your images, videos and links. The jury will be looking for evidence of:
• Clear strategic thinking
• Creativity and Innovation
• Tangible results and outcomes
After the panel have carried out their pre-judging, the judges will meet to discuss the entries and decide on the finalists, commendations and award winners.
• Give each entry a unique title to grab the judges' interest - try to avoid generic names.
• When writing your report, don’t assume the judges have seen the work or campaign. Give clear concise answers on the brief, objectives and results. Figures should include the starting point and any increases in numeric terms, not just in percentages.
• Only use additional password protection if it’s absolutely necessary.
• Please include usernames and passwords, if required, for the judging; i.e. a private YouTube video and make sure the links work.
A must for your awards calendar in 2019. With over 600 attendees, The DADI ceremony brings together the industry's elite to celebrate and reward their successes over the past year.
The event is not only an awards presentation but it provides suppliers to the industry with the perfect platform to network with potential clients and those they wish to do business with.
Date: Wednesday 9 October 2019
Venue: Park Plaza, Westminster
Time: 6.45 - 7.15pm - 1am
Dress code: Dress to impress and ready to party!