Founder & CEO
Good-Loop

Amy is on a mission to convert people’s attention and data into funding for good causes around the world. She co-founded Good-Loop in 2016 after turning her hand from advertising at Ogilvy to volunteering at a soup-kitchen in Argentina. Today working with the likes of Nestlé, Unilever, the Co-Op, Coca-Cola and H&M, Amy’s ‘ethical ad platform’ rewards consumers who choose to engage with advertising by donating to their chosen charity, whilst delivering better ROI for advertisers. It’s Yin Yang; a win-win. Amy is one of Forbes Europe’s 30 under 30, eConsultancy’s Rising Star of 2019, listed as part of the BIMA 100 and a face of the United Nations #SheInnovates global campaign.

Judging panel

Phil Jones - Chairman

Founder & Organiser
Podge Events

Charlotte Hillenbrand

Executive Director, Digital & Innovation
Comic Relief

Simon Dixon

Co-Founder
DixonBaxi

Peter Dolukhanov

Founder & CEO
Decoded Consulting

David Edmundson-Bird

Principal Lecturer in Digital Marketing
Manchester Metropolitan University

Becky McOwen-Banks

Executive Creative Director
VaynerMedia

Becky Franks

Digital Optimisation Lead
The Co-operative Bank

Stuart Avery

Group CEO & Co-Founder
Great State

Kate Dale

Head of Brand and Digital Strategy
Sport England

James Cross

Creative Director
BBC Creative

Daniella Messer

Marketing & Communications Manager
Co-op Power Division

Terry Willis

Director of Technology
Church of England

Adam Harris

Global Head, Twitch Brand Partnership Studio
Twitch

Elizabeth Tweedale

Chief Executive
Cypher Coders

Tove Okunniwa

Chief Executive
London Sport

Syd Nadim

Exec Chairman, Founder & Inventor
Colooder

Amy Williams

Founder & CEO
Good-Loop

Sarah Haynes

Group Digital Marketing Manager
The Jockey Club

Julia Jones

CEO
FOUND IN MUSIC

Damien Cullen

Senior Content Innovations Manager
The Football Association

Jamie Jefferson

Founder & Chief Creative Officer
Equator

Dan Maudhub

MD
Wonderful

Gregory Roekens

Chief Innovation Officer
MPC

Tamara Littleton

Founder & CEO
The Social Element

Roger Evans

Independent
Consultant